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Silky • Sulfate-Free • Moisture-Rich Cleanse
A smoothing botanical shampoo for softer, shinier, silkier-feeling hair
Silk Velvet Shampoo is a plant-based cleanser designed for shoppers seeking a gentler, more luxurious hair-washing ritual. It helps cleanse away buildup without harsh sulfates while improving the look and feel of smoother, shinier, softer, more manageable hair.
Best For
Dry, dull, frizz-prone, coarse, or thirsty hair
Feel
Soft, silky cleanse without the stripped feeling
Lather
Gentle natural sulfate-free lather
Crafted
Handcrafted in California in small batches
Ideal for shoppers looking for a sulfate-free shampoo for dry, rough, frizzy, or dull hair care routines and for anyone seeking more softness, shine, and fluid movement.
Soft, natural lather that cleanses without the stripped feeling of harsher shampoos.
Why shoppers choose it
Gently cleanses without sulfates
Helps wash away buildup while preserving softness and comfort for a more refined cleansing experience.
Improves softness and shine
Helps hair feel smoother, look glossier, and appear more polished after each wash.
Supports manageability
Designed to help reduce the feel of roughness and leave hair easier to style and detangle.
Works beautifully in a complete routine
Pairs naturally with Silk Velvet treatment and conditioner for a more complete smoothing ritual.
Complete your routine
For best results, use as a complete system
- Silk Velvet Hair Treatment — pre-wash nourishment for softness, shine, and smoother-looking hair.
- Silk Velvet Shampoo — gentle sulfate-free cleansing for a silky, refreshed feel.
- Silk Velvet Conditioner — hydration and smoothing support to finish the ritual.
Using the full system helps create a more complete cleansing, nourishing, and smoothing ritual than relying on a single product alone.
Is this right for me?
This shampoo may be a great fit if you are looking for a sulfate-free cleanser that feels gentler than conventional formulas, a cleaner option for hair that looks dry or less vibrant, and a more supportive routine for softness, shine, smoothness, and manageability.
What it helps with
Dry, rough-feeling hair
Helps support a softer, more cushiony feel without heaviness.
Dullness and lack of shine
Improves the appearance of luminosity and healthy-looking sheen.
Frizz and manageability concerns
Helps hair feel smoother and easier to style as part of a consistent routine.
Transitioning from harsher shampoos
Offers a gentler cleanse for those moving away from more stripping formulas.
Why it feels different
Silk Velvet is designed for shoppers who are not just searching for a shampoo, but for a softer, more elevated overall hair care ritual. Instead of relying on harsh cleansing agents, it uses a gentler plant-based approach that helps preserve softness while leaving hair and scalp feeling fresh and clean.
Botanical highlights
Silk-supportive botanicals
Selected plant ingredients help support the appearance of smoother, softer, more fluid-looking hair.
Hydrosol-based formula
A botanical hydrosol base gives the formula a fresher, lighter cleansing feel.
Plant-Based Keratin
Helps improve the feel of smoothness, softness, and manageability.
Gluten-Free Oat Protein
Supports the look and feel of silkier, more polished, more touchable hair.
Moisture-rich botanical support
Helps reduce the feel of dryness and leaves hair looking more supple and luminous.
What customers often notice
Hair feels cleaner without feeling stripped, with improved softness, smoother texture, more shine, and a more manageable finish over time with routine use.
Scent note
A soft, elegant aromatic profile that feels smooth, comforting, and refined.
How to use
- Apply to wet hair.
- Massage gently into the scalp.
- Add water to help activate the natural lather.
- Rinse thoroughly.
- Follow with Silk Velvet Conditioner.
Tip: Focus shampoo at the scalp and let the lather rinse through the lengths.
Clean formula promise
Made with high-quality organic, wildcrafted, and plant-based ingredients for a gentle yet effective cleanse.
Product details
Ingredients
Organic Rosemary (Rosmarinus officinalis) Hydrosol, Organic Cornflower (Centaurea cyanus) Hydrosol, Organic Lavender (Lavandula angustifolia) Hydrosol, Organic Palmarosa (Cymbopogon martinii) Hydrosol, Organic German Chamomile (Matricaria recutita) Hydrosol, Decyl glucoside, Laurel glucoside, Organic Vegetable Glycerin, Sodium alginate, Hydrolyzed Rice Protein, Ginseng (Panax ginseng) Extract, Sodium PCA, (Plant-based) Keratin Protein, Biotin, Panthenol DL, Vitamin C, Vitamin E, Vitamin B3, Vitamin B5, Vitamin B6, Lactic acid, Essential Oils of Organic Rosemary (Rosmarinus officinalis), Organic Geranium (Pelargonium graveolens), Organic Green Myrtle (Myrtus communis), Organic Ravintsara (Cinnamomum camphora), Organic German Chamomile (Matricaria recutita), Organic Laurel Leaf (Laurus nobilis), Propanediol (naturally derived preservative), Ethylhexylglycerin (naturally derived preservative), Potassium sorbate (food grade preservative)
FAQ
Does this shampoo lather?
Yes. Because it is sulfate-free, the lather is softer and more natural than conventional shampoos. Adding more water helps activate it.
Is this safe for color-treated hair?
Yes. The formula is gentle and suitable for color-treated hair.
Can I use this regularly?
Yes. It is formulated for regular use as part of an ongoing hair care routine.
What makes it different from a regular shampoo?
It focuses on gentle cleansing, plant-based support, and a smoother, softer hair feel instead of harsh stripping action.
Who it’s for
- People seeking a gentler sulfate-free shampoo
- Dry, dull, rough, or frizz-prone hair
- Color-treated hair
- Shoppers building a cleaner, more intentional hair care routine
- All hair types, especially those wanting more softness and shine
Made with purpose
- Handmade in the USA
- Sustainably sourced ingredients
- Cruelty-free
- Recyclable packaging
The Laritelle ritual
Silk Velvet Shampoo transforms cleansing into a smoothing ritual. Massage into wet hair, allow the soft lather to move through scalp and strands, then rinse clean for hair that feels softer, silkier, smoother, and more luminous without harsh detergents.
Disclaimer: This product is a cosmetic. It is not intended to diagnose, treat, cure, or prevent any disease. Individual results may vary.