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From Root to Ritual

What does your hair remember?

What does your hair remember?

There is a moment most women can identify — a before and an after. Before, the hair was something she didn't think about. It was simply there, doin...

Seven ingredients. One formula. The science behind Fertile Roots.

Seven ingredients. One formula. The science behind Fertile Roots.

There are two ways to put a botanical into a formula. The first is cosmetic concentration — on the label, below the biological threshold. The second is to ask what it actually does at the follicular level and build the formula around the answer. Here are the seven ingredients inside Fertile Roots, and why each one is there.