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From Root to Ritual

TikTok convinced a generation of women they are going bald. Most of them are not. Here is how to tell the difference — and what to actually do about it.

TikTok convinced a generation of women they are going bald. Most of them are not. Here is how to tell the difference — and what to actually do about it.

A dermatologist quoted in The Nod Mag says 30% of her consultations now involve reassuring patients they are not going bald. A 2025 systematic review found that fewer than 19% of hair loss videos on YouTube were made by board-certified dermatologists — and on Instagram, that number is 4%. The algorithm has created a hair loss crisis that is partly real and partly manufactured. Here is the honest version.