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From Root to Ritual

How to give someone a ritual: the botanical hair gift guide for people who want to give something that actually does something.

How to give someone a ritual: the botanical hair gift guide for people who want to give something that actually does something.

Giving someone a hair product is easy. Giving someone a ritual โ€” something that changes their mornings, their relationship with their scalp, the hair they grow over the next year โ€” requires a little more thought. Here is how to do it well: what to choose, what to say, and how to make the gift land rather than sit unopened on a bathroom shelf.